• August 17th, 2017
  • From 6:00 pm to 8:00 pm
  • G39_1.17
    Griffith University GC
    58 Parklands Dr
    Southport QLD 4215
  • Griffith University Business School

Personal Selling and Sales Management Workshop

In conjunction with Griffith University Business School we are proud to announce a new and exciting free workshop series that focuses on sales, competitive advantage, new products, branding, digital and social media marketing for SME’s.

Kicking off the series, on Thursday, 17th of August 2017 at 6pm is Personal Selling and Sales Management.

Everything has changed in the last 15 or so years with selling and leading sales teams.  No, not just the technology but buyers have changed.  Given our customers have changed sales leaders and teams need to adapt to this new environment or risk becoming irrelevant.

In this workshop, the existing concepts of sales will be challenged and you will be provided with key insights that will enable you to adapt and remain relevant to your target audience.

The workshop will be lead by Mark Hocknell MBA.  Mark’s experience spans three decades across corporate leadership, consulting and academia.  From line management service/sales roles at Suncorp and implementing operational CRM (outcome: highest cross-selling rate in the industry), to teaching at the Graduate School of Business (QUT), CRM and Sales Management.  Mark has consulted with more 70 organisations in more than 200 engagements.

Workshop Details

Personal Selling and Sales Management

Date: Thursday, 17 August, 20017

Time: 6pm, pre-arrival refreshments and networking.  Workshop begins at 6.30pm.

Location:   Griffith University Gold Co

58 Parklands Dr, Southport QLD 4215

Room:  Science, Engineering & Architecture Building
             G39_1.17 (ground floor from main path)

Speaker: Mark Hocknell MBA

RSVP: Monday, 14th August 2017 by 5pm to belinda@smallbusinessassociation.com.au

Suitable for: Business Owners, Managers and Sales Staff

Other Workshop Topics

  • Viability screening for new products – 14 September
  • Branding and promotion for SMEs – 5 October
  • Business Model Canvas and the Lean Launch for New Products – 2 November
  • Digital & Social Media Marketing – 7 December

Places are limited so please RSVP by emailing belinda@smallbusinessassociation.com.au.  All bookings will be confirmed.  Arrive early to enjoy complimentary refreshments and meet fellow attendees.