Blog

Top 6 mistakes small businesses make when considering finance

If you’re setting up or running a small business, you’ll probably need to think about finance at some point. There are many reasons you might need some extra funding – to buy essential equipment, pursue an exciting growth opportunity, or just to cover day-to-day fluctuations in your cash flow. ..... Read More

[Podcast] Richard Stubbs on how to conduct a world class interview for your content marketing

Today we’re joined by Australian media personality Richard Stubbs who, in a media career spanning decades, has conducted hundreds of interviews with Hollywood stars through to homeless people. Richard steps us through how to conduct a world class interview for your content marketing that has you l ..... Read More

[Podcast] Will It Blend viral video star Tom Dickson has turned an everyday product into a global YouTube sensation

  Get ready for an extreme viral video case study! Tom Dickson is an engineer who founded BlendTec, a US-based company manufacturing top quality kitchen blenders. He’s also the star of the viral video series Will It Blend, in which he used extreme product demonstration to sell his wares. And ..... Read More

[Podcast] How to create a happy business that thrives with retired “crazy” dentist Paddi Lund

Dr Paddi Lund is the self-confessed “Crazy Dentist” from Queensland, Australia.  “Crazy” because he did so many outrageous things in his practice and because his success defies all conventional business paradigms.  He built a ‘By Invitation Only’ business that t ..... Read More