• October 5th, 2017
  • From 6:30 pm to 8:00 pm
  • Griffith Business School Building
    G42_3.06 Level 3
    Griffith University GC
    58 Parklands Dr
    Southport QLD 4215
  • Griffith University Business School

Branding and Promotion for SME’s

Finished.  PowerPoint slides and notes available.  In conjunction with Griffith University Business School we are proud to announce a new and exciting free workshop series that focuses on sales, competitive advantage, new products, branding, digital and social media marketing for SME’s.

The next workshop is on Thursday, 5th of October 2017 at 6pm is Branding and Promotion for SME’s.

How can you convert your potential customers into actual customers if they do not know who you are and what you are about? This seminar introduces the essential factors in developing a personalised brand strategy and cost-effective promotion techniques for business ventures to ensure differentiation in the competitive landscape.

The presenter: DR Anita Love

Dr Anita Love has a PhD in Marketing communications and branding, and is the Program Director for the Bachelor or Business at Griffith University. She has over 15 years of experience teaching marketing in the higher education sector, including courses in marketing communications, branding, retail marketing, and sustainable marketing.  Anita developed and currently teaches the Branding and Promoting New Business Ventures course in Griffith’s Entrepreneurship and Self-employment major.



Branding and Promotion for SME’s

Date: Thursday, 14 September, 20017

Time: 6pm,  Workshop begins at 6.30pm.

Location:   G42_3.06 Level 3, Griffith Business School Building

Griffith University Gold Coast

58 Parklands Dr, Southport QLD 4215)

RSVP:  by Wednesday 4th October, 12.00pm by emailing belinda@smallbusinessassociation.com.au

Parking: Free parking for workshop attendees

Suitable for: Business Owners, Managers and Sales Staff



Branding and promotion for SMEs – 5 October
Business Model Canvas and the Lean Launch for New Products – 2 November
Digital & Social Media Marketing – 7 December

Places are limited so please RSVP by emailing belinda@smallbusinessassociation.com.au.  All bookings will be confirmed.  Arrive early to enjoy complimentary refreshments and meet fellow attendees.


Brand Presentation in Entrepreneurship Workshop by Anita Love Brand Development and Promotion summary sheet